In order to achieve its Vision and Mission Statement, GrandVision has defined four strategic objectives:
Strengthen market positions in all GrandVision markets: grow turnover for existing stores and grow own store and franchise/joint venture networks by new store-openings and acquisitions
Achieve operational excellence: deliver the best results in serving our customers
Achieve organisational excellence: deliver the best results in the best possible and most efficient way
Establish world class teams: develop and optimise talent in all functions in line with the business strategy