Our sustainable eyewear evolution

GrandVision’s customers can choose from a wide selection of affordable, high-quality and distinctive Exclusive Brands, which are our in-house eyewear and eye care products. These feature a complete range of styles and price points, including a line of exclusive branded contact lenses. Currently, we are introducing three new product lines to address global trends in sustainable production and consumption and meet our customers’ growing sensitivities towards these topics:


  • A bioacetate optical frames line by DbyD
  • A sunglass collection from recycled plastic
  • A children collection paying tribute to endangered animals


This is in addition to multiple third-party sustainable product lines that we feature in our stores. You can learn more from our story “Our sustainable eyewear evolution”.